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Online Marketing For Will Writers

Home / Courses / Marketing Courses / Online Marketing For Will Writers

Course Forum: Marketing For Will Writers

13 students
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In this course you will learn about different online marketing channels and tactics, and understand how to apply these skills and create a digital marketing strategy based on the needs of your Estate Planning company. All these online and social media marketing tactics have been tried and tested by our marketing team and will guarantee that you start gaining more brand awareness, following and consequently more leads.

You Will Learn:

  • An understanding of all key digital marketing channels such as SEO, PPC, Social Media, Affiliate, Content and Email
  • How to define your target audience
  • Create paid campaigns for social and search engines
  • Create a marketing strategy encompassing a variety of channels
  • Website and mobile best practices
  • See first hand what our tactics can achieve.
  • Introduction
    • Welcome To BSWW
      05 min
    • What We Will Cover In This Course
      05 min
  • The Foundations
    • Introduction
      02 min
    • How To Create Your USP
      15 min
    • How To Find & Create Your Target Audience
      35 min
    • How To Track & Measure Your Marketing
      25 min
  • Website 101
    • Introduction
      02 min
    • The Basic Must Haves
      30 min
    • The Importance of Mobile
      15 min
    • How To Create A Squeeze Page
      14 min
    • How To Create On-site SEO
      01 hour
    • Setting Up Your Blog
      05 min
  • Free Marketing Solutions
    • Introduction
      03 min
    • Blogging 101
      15 min
    • Email Marketing 101
      20 min
    • Creating Website Pop-Ups
      20 min
    • Google Alert Hacks
      05 min
    • Create A Google Business Page
      10 min
  • Paid Marketing Solutions: Google
    • Introduction
      02 min
    • How To Use Google Keyword Planner
      10 min
    • What is PPC & Smart Campaigns
      08 min
    • How To Set Up A Smart Ad Campaign
      10 min
    • How To Successfully Monitor & Track Your Campaigns
      05 min
  • Social Media Marketing: Facebook
    • Introduction
      02 min
    • How To Use Your Page
      15 min
    • The Importance of Reviews & Recommendations
      05 min
    • Facebook page Insights 101
      10 min
    • How To Watch Your Competitors & What To Do With The Information
      05 min
    • How To Get Started With Facebook Ads
      05 min
    • Ad Options & Their Purpose
      10 min
    • How To Create Your Target Audience Group
      10 min
    • How To Create A Lead Form
      10 min
    • Boosting A Post 101
      10 min
    • Promote Your Business Locally 101
      10 min
    • Get More Leads 101
      07 min
    • Get More Messages 101
      10 min
    • Get Page Likes 101
      05 min
    • How To Track & Monitor Your Ads
      10 min
  • Social Media Marketing: Instagram
    • Introduction
      05 min
    • What Is The Purpose of Your Account?
      10 min
    • Instagram Business vs Personal Account
      10 min
    • How To Create The Perfect Post Strategy
      15 min
    • Creating A Grid Post 101
      05 min
    • Creating A Story 101
      05 min
    • How To Promote Your Grid Post
      05 min
    • How To Create A Story Advert
      05 min
    • How To Track & Monitor Your Ads
      10 min
  • Social Media Marketing: Linked In
    • Introduction
      02 min
    • How To Create & Set Up Your Linked In Profile
      15 min
    • Creating A Content Strategy
      10 min
    • The Importance of Connecting with Clients
      04 min
    • How To Create A Linked In Ad
      10 min
    • How To Track & Monitor Your Ads
      05 min
  • Social Media Marketing: Influencers & Affiliates
    • Introduction
      02 min
    • Why Would You Use Influencers?
      10 min
    • Working With Influencers 101
      15 min
    • Why Would You Use Affiliate Marketing?
      10 min
    • Working With Affiliates 101
      05 min
  • Converting Leads To Sales
    • Introduction
      02 min
    • How To Create Your Sales Funnel
      30 min
    • Implementing Your Sales Funnel
      30 min
    • Tracking & Monitoring Your Lead Conversion
      05 min
  • What's Next?
    • Our Marketing Packages & Support
      05 min
    • Congratulations
      02 min

Instructor

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£995.00

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